Insights from the Real Coaches Summit

Summary

In this engaging conversation, Jeb Stuart Johnston and Mike Doehla discuss their experiences at the Real Coaches Summit, reflecting on the importance of connection and community in coaching. They delve into the challenges of pricing strategies for new coaches, emphasizing the need for a growth mindset and the value of experience. The discussion also touches on ethical sales tactics in the coaching industry and the evolving nature of celebrity culture in the age of social media. In this engaging conversation, Mike Doehla and Jeb Stuart Johnston explore the complexities of online personas, the challenges of public speaking, and the importance of genuine connections in the fitness industry. They discuss the impact of social media on personal interactions, the pressures of being in the public eye, and effective business strategies for coaches. The conversation culminates in reflections on personal growth and the evolving landscape of the fitness community.

Takeaways

The importance of community and connection in coaching.

New coaches should focus on building experience over immediate profit.

Pricing strategies should consider long-term growth and client relationships.

Sales tactics in coaching should prioritize ethics and client well-being.

Celebrity culture has shifted with the rise of social media.

Experience in coaching leads to better client interactions and outcomes.

Marketers often dictate pricing conversations in the coaching industry.

Coaches should view their initial pricing as a marketing strategy.

The value of a coach is not solely determined by their price.

Fame and celebrity are more accessible but less meaningful today. Some people become dicks when they gain fame.

Online personas can differ from real-life behavior.

COVID has changed how we interact socially.

Genuine connections are vital in the fitness industry.

Public speaking can be a stressful experience.

It's important to make newcomers feel welcome.

Onboarding clients effectively is crucial for retention.

Being nice costs nothing and can improve relationships.

The fitness industry is evolving with more diverse representations.

Personal growth often comes from challenging experiences.

Chapters

00:00 Introduction and Personal Updates

01:57 Reflections on the Real Coaches Summit

04:11 Coaching Conversations and Sharing Experiences

05:46 Pricing Strategies for Coaches

09:59 The Importance of Experience in Coaching

12:09 The Polarizing Discussion on Pricing

15:08 Sales Tactics and Ethical Considerations

20:04 Burnout in High-Stress Professions

23:12 The Thrill of Adventure and Risk

25:41 Nostalgia for Classic Movies

27:11 The Evolution of Celebrity Culture

30:59 The Impact of Social Media on Fame

33:29 Authenticity in the Age of Influence

36:22 Building Connections in the Fitness Community

40:26 Balancing Responsibilities and Personal Growth

41:18 Understanding Heart Rate Variability and Stress Management

43:58 The Impact of Events on Mental and Physical Health

47:53 Onboarding and Client Retention Strategies

56:03 The Evolution of Fitness Standards and Body Image