The future of marketing is agile. This past year, the number of firms that went agile surpassed the 50% mark. In this episode, George Brooks is joined by Andrea D. Fryrear, co-founder of AgileSherpas, to discuss how agile has found its place in the marketing world, and how organizations can prepare for the shift.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
www.peopleofproduct.us
