“Vegan Challenges Are An Underrated Lever For Diet Change” by Björn 🔹

As part of conducting research into my Tactics in Practice series (reports designed to understand the impact and potential improvements to common interventions to improve animal welfare), I am often a bit let down by what the research says. After reviewing the evidence behind vegan and meat-reduction challenges and pledges, I have to say I am more optimistic about this tactic than I was before investigating it. I believe they have the potential to shift collective diet change more than most people think.

Read the Full Resource

To my knowledge, this is the first meta-analytic resource on the topic, combining both public studies, internal data, and gray literature, so I think the results are super important for anyone thinking about this intervention.

• In the data I examined (which includes some non-public data), Vegan challenges have a retention rate between 10 and 28%. (Keep in mind, this is [...]

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First published:
June 23rd, 2025

Source:
https://forum.effectivealtruism.org/posts/gz4dsc8GyPBBbLkMf/vegan-challenges-are-an-underrated-lever-for-diet-change

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Narrated by TYPE III AUDIO.

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