
Billion Dollar Backstory 51: Modern Marketing for Investment Boutiques
Feel like your marketing is falling flat? You’re not alone. In 2024, most fund managers are facing the music. Outdated marketing tactics like sending PDF letters to investors just don’t cut it anymore.
The good news? Embracing modern marketing can be simple and time and cost effective when you have the right game plan. Listen in today for Stacy’s modern marketing blueprint that's been consistently delivering real results for fund managers.
In this episode, she breaks down:
- What social capital is
- How you can build and nurture different types of social capital within your network
- What a personal brand is
- How your personal brand differs from your business brand
- Content ideas that have proven effective in helping founders and fund managers grow their personal brand
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Running a fund is hard enough.
Ops shouldn’t be.
Meet the team that makes it easier. | billiondollarbackstory.com/ultimus
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Thinking about expanding your investor base beyond the US? Not sure where to start? Take our quick quiz to find out if your firm is ready to go global and get all the info at billiondollarbackstory.com/gemcap
