

Why BRANDING MATTERS & How To Find What Makes You Different | Joelly Goodson "The Branding Badass" #262
Meet Joelly Goodson, an acclaimed branding expert with over two decades of experience cultivating brand awareness.
Joelly is the driving force behind Branding Matters, a podcast dedicated to assisting marketers, business leaders, and entrepreneurs in the quest to forge strong brand equity and amplify their profits.
We start the episode by delving into the very essence of branding. Discover the significance of defining your brand's personality and how it lays the foundation for a robust branding strategy.
Halfway through the episode, we talk about what it means to take the leap to be an entrepreneur as Joelly shares her own story.
At the end of the episode, we explore the connection between authenticity and branding. Learn how crafting an authentic brand hinges on being true to yourself and pursuing what genuinely resonates with you in your career.
I hope this episode leaves you with a deeper understanding of the world of branding and its potential for your entrepreneurial journey.
Discover Your Success Path TODAY! 👉 go.getentre.com/podcast-zerocostebook
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💻 https://www.brandingmatters.ca/
💡 https://www.brandingmatters.ca/speaking.html
🎙️ Podcast 👉 https://www.brandingmatters.ca/episodes.html
📲 Contact 👉 https://www.brandingmatters.ca/contact.html
📧 Send an Email to 👉 info@brandingmatters.ca
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📺 YT 👉 https://www.youtube.com/channel/UCRfwCkYelbakg-2JBVxZ1IQ?app=desktop
⌨️ Twitter 👉https://twitter.com/branding_badass
📲 IG 👉https://www.instagram.com/branding_badass/
00:00 Introduction to The Branding Badass
01:30 Getting into branding
06:30 Defining what is to be a brand
09:30 How to build trust
12:15 Think about the HOW
13:30 A badass superpower
16:15 People connecting with each other
28:15 Joelly’s personal story
34:15 Authenticity
41:00 Badass origin
42:30 My badass superpower
44:45 Jeff’s badass superpower
48:15 Falling for potential
50:00Feeling Fulfilled
55:15 Branding vs Marketing
56:45 Where to find Joelly