Ruud Zanders a farmer who went to bankruptcy that started questioning the role of animals in the food industry. And that is how he became the visionary founder of Kipster, as he shares his mission to feed the world sustainably and ethically. In this episode of Tomorrow's Bites, Zanders discusses his innovative approach to producing animal-based products, emphasizing the reduction of animal consumption and the use of waste streams to feed animals, promoting a circular economy.

Zanders gets deep into the challenges of sustainable poultry farming, from adapting models to different regulations to balancing animal welfare and carbon footprint goals. He advocates for transparency in the food industry to build consumer trust and education, addressing skepticism from traditional farming sectors with a call for open dialogue and collaboration. Zanders emphasizes the need for clear government policies and collective action to combat climate change and biodiversity loss, urging listeners to engage in constructive conversations and drive innovation towards a better, more sustainable food system.

We discussed:

How Ruud Went from Conventional Farmer to Found Kipster
The Challenges in Implementing Waste Streams
Can We Feed a Growing Population with the System of Kipster
Why Ruud Recommends to Eat More than Plant-Based Alternatives
Can Farming and Animal Welfare be Compatible?
Is Feeding Animals with Food Waste Good for Animals?
How Kipster Is Reducing Carbon Footprint in Farming
Balancing Growth and Sustainability
How Kipster Signed a Partnership with Lidl
What Are the Challenges of Sustainable Poultry Farming
The Lack of Transparency in Farming
Skepticism and Criticism in the Farming Industry
Addressing Climate Change and Biodiversity Loss in Agriculture
Collaboration and Partnerships in the Food System
Learning from Different Perspectives
The Role of the Podcast in Creating a Better Food System

Quote: “When we do everything cheaper, we need to wonder who is actually paying the price.”

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😊 The Guest: Ruud Zanders

His innovative farm: Kipster

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