Discover the 7 crucial questions every entrepreneur must answer, from AI integration to content creation. Learn about adapting to new competition, building trust through valuable content, and harnessing AI for marketing success. Explore ethical copywriting, revenue goals, and the importance of hard work in achieving business success. Find out about the benefits of comprehensive marketing systems and how to provide value to customers for long-term growth.
Prepare for uncertainties with cash reserves and lean operations in business.
Leverage AI for competitiveness, distribute ample social media content, and control online brand presence.
Integrate marketing systems, focus on value, trust-building, and educational marketing strategies to thrive.
Deep dives
Ray's Health Journey and Return
Ray discusses his health journey involving brain surgery for Parkinson's disease, highlighting the positive impact it had, allowing him to function better and regain energy, dispelling retirement rumors. He emphasizes gratitude for the results of the surgery and his dedication to making the most of his regained capabilities.
Importance of Being Prepared in Business
Ray stresses the importance of preparing for various challenges like recessions, civil unrest, and outbreaks, questioning if businesses are equipped with cash reserves and strategies to navigate uncertainties. He emphasizes the need for a systematic approach to marketing that secures reliable customer sources, advising on the necessity of having lean business operations.
Integration of AI in Business
Ray delves into the significance of incorporating AI in businesses, especially for writers, artists, and photographers, pointing out the necessity of utilizing AI to stay competitive. He highlights the importance of distributing substantial content on social media platforms and controlling one's online brand presence to resonate with customers effectively.
Building a Strong Marketing System
Ray emphasizes the need for businesses to build integrated marketing systems to thrive in today's competitive landscape, advocating for in-depth communication strategies and innovative content creation. He discusses the shift towards offering more value and building trust through education-based marketing, encouraging entrepreneurs to adapt and elevate their marketing efforts to stay relevant and successful.
Enabling Business Growth through Strategic Investments
Ray unveils his business strategies, including investments in coaches, community-building software, and AI software development. He outlines efforts to upscale marketing hubs, offer comprehensive training through a members academy, and implement a multifaceted approach emphasizing education, feedback, and systematized marketing processes.
Parting Advice and Future Support
Ray concludes by offering free resources, such as podcasts, articles, and training materials, underlining the value in effective communication and complex solutions for business success. He extends assistance by providing personalized consultations and highlighting the commitment to support individuals in navigating the evolving competitive landscape, ensuring meaningful growth and impact.
I've got 7 questions that every entrepreneur, every content creator, every personal brand, every business that does business on the internet, must be able to answer in order to succeed. And I'm no exception. I want you to understand how things have changed, and how my company has responded to meet those changes head on (and why YOU should, too). I felt this information was urgent enough to warrant a special, bonus episode for this week.
[00:00] Intro (this may be a mistake)
[01:27] Work
[01:34] 7 Questions every entrepreneur must answer
[01:51] Question 1: Are you prepared for ...?
[03:00] Question 2: Do you have a systematic (repeatable) approach for marketing?
[03:25] Question 3: Is your business a leach?
[03:39] Question 4: Are you already using A.I. in your business?
[03:53] Question 5: Are you creating 50-100 pieces of content each day?
[04:11] Question 6: Is your Shadow Brand killing your business online?
[04:37] Question 7: Is your marketing dynamically controlled by A.I.?
[05:11] What qualifies me to give you this advice?
[07:15] Here's what I've learned over decades of doing this
[09:54] I blame Gary V.
[12:33] The abundance mindset
[13:33] Over a million views
[14:39] But...I've tried that
[16:54] The problem *most* people have
[18:56] Your competition just got better
[21:17] This is not a trend...
[24:47] 20:1
[27:30] What else we're doing
[30:20] Elysium Writer
[35:09] If there's ONE thing to improve in your business, it's this...
Click Funnels - This is the system we have used to build multiple, 7-figure sales funnels. (affiliate link which does not affect the price you pay) ElysiumWriter.ai - Members of our coaching program have early access to this powerful A.I. which has been designed with my own, proprietary framework to deliver incredible copy that converts.
How You Can Help
Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.
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