What if selling didn’t feel salesy at all?

In this episode of The Aspiring Solopreneur, Carly and Joe sit down with the brilliant Nikki Rausch, creator of the Selling Staircase and queen of relationship selling. Nikki breaks down how to ditch the pushy tactics and build trust through smart questions, real conversations, and—get this—actually asking permission to sell. (Novel concept, right?)

She spills the tea on the biggest sales mistakes people make (yes, those cringey LinkedIn messages) and how to flip the script with connection-first strategies that feel genuinely good—even if you’re totally allergic to sales.

Oh, and she’s got thoughts on why every solopreneur needs a high-ticket offer (and how to anchor it the right way).

Whether you’re new to sales or just tired of the icky stuff, this one’s going to be your secret weapon.

Tune in now and grab Nikki’s free training just for Aspiring Solopreneur listeners at yoursalesmaven.com/aspiring.

Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr Intro gives you free education, community, and tools to build a thriving one-person business. So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!

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