The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

791: Can Pinterest Work for YOUR Business? Hit Play!

6 snips
Jul 15, 2024
Discover the power of using Pinterest to market your business across various industries. Learn how to build an email list, repurpose content, drive traffic, and boost sales. Explore the resurgence of blogs, setting boundaries for success, efficient email handling, and maximizing Pinterest potential for business growth.
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INSIGHT

Pinterest Is A Search Engine

  • Pinterest is not social media, it is a search engine where users seek resources actively.
  • It sends users off-platform to the best content, unlike Instagram that tries to keep users browsing internally.
ANECDOTE

Wedding Photography Success Story

  • Jenna started using Pinterest for her wedding photography business by tagging pins with local keywords.
  • This helped attract clients planning weddings nearby, effectively increasing website traffic from engaged brides.
ADVICE

Repurpose Content for Pinterest

  • Repurpose existing content as Pinterest pins to extend their lifespan from hours to months.
  • Upload pin images with keyword-rich descriptions linking back to your content for ongoing traffic.
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