Cometeer makes my favorite coffee. I drink three a day. They arrive frozen, with the flavor locked in, and I just add water.
Today, in this Sponsored Deep Dive + Investment Memo, we cover:
- Founding Story and Team: Cometeer Co-Founder and CEO Matt Roberts used to be a Dunkin’ guy, until he went abroad and met George Howell, who turned him on to the good stuff. He and his Co-founder/CTO Doug Hoon have built a stellar team.
- Market: Coffee is a $94 billion market in the US alone, and there’s a lot of room for improvement. Cometeer has the chance to do to coffee what craft beer did to beer.
- Product: Cometeer is legitimately great coffee. The magic is in the how.
- Mission: The why is important, too. Cometeer wants to pay farmers more, promote independent roasters, and stop throwing pods into landfills.
- Challenges: Brewing and sourcing great coffee at scale is hard. Cold supply chain is hard.
- Opportunity: Cometeer has the chance to redefine normal peoples’ expectations around coffee and become a platform for the world’s best coffee.
You can read the full piece at Not Boring.
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