017 Creative Funding With Info Products (Deep Dive)
Aug 17, 2018
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Explore how info products can fund creative projects like YouTube channels and podcasts with high margins and tailored audience approach. Learn about creating educational courses, successful book launch strategies, and building a foundation for info product funding. Discover the value of interview practice and serving others, as well as a comprehensive book launch course with freebies and expert interviews.
Informational products offer high profit margins for funding creative projects.
Understanding audience needs and offering tailored solutions are key to creating valuable info products.
Deep dives
The Power of Information Products for Funding Creativity
Information products, such as eBooks or courses, offer high profit margins and can be powerful tools to fund creative projects. Unlike physical products like t-shirts with limited margins, informational products are primarily based on the labor put into creating them. This high margin aspect makes them an attractive funding source, enabling creators to keep a larger share of the earnings.
Creating Effective Informational Products
Creating an informational product starts with understanding your audience's needs and the questions they have. By addressing specific problems and offering solutions tailored to your audience, such as launching a Patreon campaign, you can create valuable info products. Repackaging relevant training into focused courses, like a book launch blueprint, ensures a targeted and impactful educational resource for your audience.
Strategies for Developing and Launching Info Products
The process of creating an informational product involves strategic steps like outlining benefits, recording content with experts, and developing interactive elements like handouts and a customized blueprint. Platforms like Teachable.com offer tools for managing course content and engaging students effectively. Feedback plays a crucial role in refining landing pages, content, pricing strategies, and ensuring a successful product launch.
Effective Launch Strategies and Course Promotion
To promote an info product effectively, utilizing email marketing, editorial calendars, and media opportunities are key strategies. Building urgency, scarcity, and social proof in your launch efforts can motivate potential customers to take action. Engaging platforms like Goodreads, optimizing Amazon pages, and honing media interview skills are vital components in a comprehensive book launch strategy.