"All About Community" with Lloyed Lobo

Today’s podcast is a very, very special episode of What The Tech, as I’m positively stoked to feature Boast’s very own Co-Founder and community builder extraordinaire Lloyed Lobo onto the show!

Along with being one of the original brains behind Boast, Lloyed is also the founder of Traction, a community empowering over 100k innovators through connections, content, and capital. The community-led business model Lloyed spearheaded both here and at Traction was key to bootstrapping Boast in our early days, eventually building a business with eight figure revenue while securing over $100million in funding.

Lloyed tells this story as well as other community-first founder strategies in his new book ‘From Grassroots To Greatness: 13 Rules to Build Iconic Brands with Community Led Growth,’ which features tactical advice from businesses both big and small, including Apple, Harley Davidson, Nike, Crossfit, HubSpot, and many more.

It’s a must read, and of course, any podcast featuring Lloyed is a must listen. I can’t wait to hear from him directly about what it was like building Boast in tandem with the massive Traction community, his process for writing, and his advice for founders navigating the startup scene in 2023.

Boast accelerates the success of innovative businesses globally with software that integrates financial, payroll, and engineering data into a single platform of R&D intelligence.

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Intro and Outro music provided by Dennis Ma whose mixes you can find on Soundcloud at DJ DennyDex.