The Startup CPG Podcast Bonus: Getting Into Retail & Tips from a Buyer
This episode was sponsored by RangeMe. Go to rangeme.com/startupcpg
This episode was sponsored by Cin7. Go to cin7.com/startupcpg
This episode was sponsored by Strategy Maven Agency. Go to strategymavenagency.com
Get ready for an extra special treat this holiday season! We've got an exclusive bonus episode fresh from a recent webinar, where Daniel Scharff sits down with movers and shakers in the industry. Meet Paul Voge, the brains behind Aura Bora, Clara Paye, the powerhouse founder of Unite, and Mitch Orland from Earth Fare. We couldn't keep this goldmine of insights to ourselves, so we're sharing it on our Startup CPG podcast. From effective networking to strategic sales pitches, pitching to retailers, and delving into the practical strategies of catching the attention of retailers, this episode is packed with actionable tips and insights.
Discover the importance of differentiation, leveraging personal connections, and showcasing data stories to secure deals with major retailers. Whether you're a startup or a seasoned pro, this episode offers actionable tips for building connections, maximizing sales help, and thriving in a competitive market.
Ready to elevate your product? Hit play now!
Listen in as Paul, Clara and Mitch share about:
- Selling Strategies
- Pitching to Retailers
- Sales Help and Brokers
- Starting a Business During the Pandemic
- Data Stories and Differentiation
- Walmart Pitching and Expansion
- Trade Show Strategies
- Buyer's Perspective (Earth Fair)
Episode Links:
Clara’s Website
Clara’s LinkedIn
Paul’s Website
Paul’s LinkedIn
Mitch’s LinkedIn
Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.
Show Links:
- Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
- Join the Startup CPG Slack community (15K+ members and growing!)
- Follow @startupcpg
- Visit host Daniel's Linkedin
- Questions or comments about the episode? Email Daniel at podcast@startupcpg.com
- Episode music by Super Fantastics
RangeMe Links
Cin7 Links:
- Get a demo or claim your free 14 day trial of Cin7 inventory management software here
Strategy Maven Agency Link:
- Visit www.strategymavenagency.com and mention “Startup CPG” for a free account audit!
- Find co-founders Amy Hage or Brittney Trahan in the Start-up CPG slack channel.