

Washington Week with The Atlantic, 7/4/25
23 snips Jul 5, 2025
Kara Swisher, a dynamic host and analyst known for her insights into our communications landscape, joins Jeffrey Goldberg to dissect the media's tumultuous transformation during the Trump era. They discuss Trump's strategic media maneuvers and the challenges they posed to journalistic integrity. Swisher highlights how misinformation threatens public safety and the urgent need for legislative action. The conversation also sheds light on capturing youth engagement in a digital age and underscores the critical role of quality journalism amidst evolving technology and wealth dynamics.
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Trump's Media Savvy
- Donald Trump excels at intuitive media manipulation, especially digital and viral aspects.
- He uses performative behavior to dominate fast news cycles with "snackable moments."
Initial Trump Media Perception
- At a Washington party, many dismissed Trump as a clown but Kara found his media appeal and speed impressive.
- She noted his business persona resonated despite liberal skepticism, highlighting media underestimation of him.
Covering Trump Effectively
- Investigative reporting is vital for holding Trump accountable.
- Media must clearly label falsehoods and adapt to his unconventional media tactics.