155. 5 Inclusive email marketing strategies

Email marketing still remains a highly profitable component of the marketing mix for many brands. Data shows that even after many years of people declaring email marketing is dead, it still returns on average $36 for every $1 invested.

Because email marketing is so effective, I thought it would be great to walk you through how five brands have made it work even harder for them as they work to engage and convert even more customers.

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Episode 152: Build a large and diverse audience with an email newsletter, with Maria Gharib

Episode 112: How to make your email marketing inclusive with Samar Owais

Visuals of examples mentioned in episode