Melissa Hudson - From Rags to Riches in Real Estate

Jun 13, 2023

20:48

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Glenn Sanford, Founder, CEO and Chairman of eXp World Holdings, hosts eXpansion, a weekly podcast about #ProfessionalDevelopment and #PersonalGrowth, with eXp Realty ICON agents. On this week's episode, Glenn sits down with Melissa Hudson, a four-time ICON agent out of Austin, Texas. With a background of 15 years in state government, Melissa discusses how getting into real estate was “the best accident ever”.

Melissa is a native of Austin, Texas, and has been serving the Manor area for six years. She has been awarded Manor’s most-selling individual agent in 2021 and specializes in Manor and the Eastern portion of Travis County. Her passion for helping families find their dream homes and financial freedom through real estate is what drives her.

Melissa shared an important realization in her career – by joining eXp, she has discovered the remarkable potential to not just be an agent, but a business owner. With her business firmly established, Melissa is now embarking on the exciting journey of building a small team, with aspirations to expand their reach across Texas.

A focal point of their discussion revolves around Melissa's lead generation strategy, which encompasses both the power of referrals and a robust database within the cutting-edge kvCORE platform. Melissa utilized an array of creative strategies when she relocated her business to Manor, Texas, resulting in the generation of an expansive database.

00:00 Introduction

00:55 Melissa’s background

03:26 Joining eXp Realty

08:29 Lead gen strategy

10:44 My link my lead

13:30 Goals for this year

15:03 Piece of advice for eXp Agents

19:33 Connect with Melissa

Instagram: https://www.instagram.com/exprealty_/

Facebook: https://www.facebook.com/eXpRealty

LinkedIn: https://www.linkedin.com/company/exp-realty/

Twitter: https://twitter.com/eXpRealty