The Fully Charged Podcast

Tesla, Tariffs & Taking Opportunities – Polestar’s CEO Tells All! | Fully Charged Show Podcast

May 26, 2025
Guest
Michael Lohscheller
Michael Lohscheller, CEO of Polestar Cars, brings a wealth of experience from iconic automakers and EV startups. He shares insights on navigating Polestar's production challenges and preparing for the launches of Polestar 5 and 7. The discussion emphasizes the brand's distinctive Scandinavian identity and bold sustainability initiatives, including the ambitious goal of creating climate-neutral vehicles. Lohscheller also tackles the impact of tariffs and the importance of strategic expansion in the European market, particularly in France.
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INSIGHT

Hybrid Strengths Shape Polestar

  • Polestar combines strengths from legacy OEMs and newer EV startups to operate uniquely.
  • It leverages Volvo and Geely support while maintaining fast decision-making and distinct culture.
INSIGHT

Asset-Light Model Powers Reach

  • Polestar operates an asset-light model leveraging Volvo and Geely's resources for service and distribution.
  • This structure provides global reach with local support in 1100 service locations.
INSIGHT

Platform Harmony Drives Efficiency

  • Polestar plans to harmonize vehicle platforms to reduce complexity and costs.
  • The Polestar 7 will use a new group architecture enabling efficient platform strategy.
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