Shawn Walchef is the owner of Cali BBQ and Cali BBQ Media, a 15-year-old BBQ chain located in San Diego, California that also creates B2B content for operators. In this episode, we’ll discuss how Cali BBQ is leveraging smaller-format locations like ghost kitchens and stadium concessions to build the “Amazon Prime of BBQ,” the current state of restaurant technology, and how restaurant operators can leverage the full potential of social media.
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