Wall Street Breakfast Clear Kool Aid and Jell-O? Kraft ditches dyes
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Jun 17, 2025 Kraft Heinz is making a colorful change by phasing out artificial colors from its products, signaling a shift towards natural ingredients. Retail sales are struggling under the weight of tariffs, raising concerns about consumer spending. Meanwhile, a court ruling highlights Apple's ongoing challenges in the tech sector. The discussion also touches on the larger economic forces influencing equity conditions, providing insights into the current market landscape.
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Kraft Heinz Ditches Artificial Colors
- Kraft Heinz is fully committed to removing artificial food colors from U.S. products by 2027.
- Nearly 90% of their U.S. portfolio is already free of such colors, showing a significant industry shift.
Phasing Out Artificial Dyes Strategy
- Companies should prioritize removing artificial colors where they don't affect consumer experience.
- Replace dyes with natural colors or innovate new shades if natural options are unavailable.
Kraft Heinz’s Long Health Journey
- Kraft Heinz has gradually eliminated artificial additives, showing long-term dedication to healthier offerings.
- Examples include Kraft mac and cheese and Heinz ketchup, which never had artificial colors.