London Real 🎬 - Grant Cardone Goes All-In On Bitcoin — Why Mass Adoption Is Inevitable
Jan 20, 2026
Grant Cardone, a renowned real estate investor and sales trainer, dives deep into his bold shift towards Bitcoin as a wealth strategy. He believes that mass adoption of Bitcoin is imminent, driven by institutional interest and global market changes. Cardone discusses his own journey with Bitcoin and how it complements his real estate ventures. He urges listeners not to overlook new ideas like cryptocurrency, emphasizing that today's actions can lead to future wealth. His insights on inflation and opportunity in digital assets are both compelling and timely.
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Ambition To Build A Trillion-Dollar Target
- Grant reveals he's built what he calls the largest real estate Bitcoin portfolio in the world and now targets a trillion dollars.
- He links this ambition to integrating Bitcoin into his real estate strategy after discussions with peers.
Early Bitcoin Hold And Quiet Entry
- Grant Cardone recounts joining the Bitcoin space after receiving BTC for a speaking gig and holding it since 2013.
- He avoided discussing Bitcoin publicly for years despite owning it and learning its value over time.
Mike Saylor’s Provocative Push
- Grant describes a blunt conversation with Mike Saylor who pushed him to add Bitcoin to his real estate holdings and aim much higher financially.
- Mike Saylor challenged Grant's tentative allocation, calling an 85/15 split "a pussy move," which spurred his commitment.