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The Unofficial Shopify Podcast

Shopify Themes: Selection & Insider Tips

Feb 20, 2024
43:03

A Shopify theme is not just about making your store look good... it's the backbone of your customer's shopping experience. There is a lot of functionality baked into it, and as a result, your bottom line may also be tied to which theme you pick.

Marcus Seoighe of Clean Canvas, and ex-Senior Theme Partners Manager at Shopify, joins us to unpack how the right theme can elevate customer experience & drive your bottom line.

In this episode, we delve into the evolution of Shopify themes & how staying fresh is crucial for your digital storefront. It's a deep dive into what makes themes succeed & how the partnership community at Shopify pushes boundaries for merchants.

Chapters:

  1. From Shopify to Clean Canvas
  2. Themes and Evolution of Platforms
  3. Shopify vs. Non-Shopify Themes
  4. Limitations and Versatility of Shopify Themes
  5. Considerations for Choosing a Premium Theme
  6. Exploring Extensibility and Theme Usage
  7. Expertise, Products, and a Competition

Our conversation isn't just theory; it's loaded with practical advice. From choosing the right theme to understanding premium offerings, we cover the factors that matter most to your e-commerce success.

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