Marketing Powerups cover image

Marketing Powerups

Matt Ragland's 7-Figure Newsletter Monetization Strategy

Oct 6, 2023
01:04:02

Matt Ragland, Managing Director at Good People Digital, shares his 7-figure newsletter monetization strategy for content creators and marketers. Download the free powerups cheatsheet: https://marketingpowerups.com/039

🏆 Sponsored powerup

I want to thank the sponsor of this episode, 42/Agency.

When you're in scale-up mode, and you have KPIs to hit, the pressure is on to deliver demos and signups.

And it's a lot to handle: demand gen, email sequences, revenue ops, and more! That’s where 42/Agency, founded by my friend Kamil Rextin, can help you.

They’re a strategic partner that’s helped B2B SaaS companies like ProfitWell, Teamwork, Sprout Social and Hubdoc build a predictable revenue engine.

If you’re looking for performance experts and creatives to solve your marketing problems at a fraction of the cost of in-house, look no further.

Go to https://www.42agency.com/ to talk to a strategist to learn how you can build a high-efficiency revenue engine now.

🎉 About Matt Ragland

Matt Ragland is an email marketing and online course expert dedicated to helping creators build sustainable businesses around their email lists. As Managing Director at Good People Digital, Matt develops high-impact email, content, and education strategies for authors, coaches, and digital entrepreneurs. With over a decade of experience in the creator economy, Matt has worked with leading platforms like ConvertKit and Podia. He previously led growth at multiple startups and ran his own courses, generating over $100K in revenue.

🕰️ Timestamps and transcript

  • 00:00:00 Email marketing: a valuable channel for success.
  • 00:06:24 Understanding financial commitments is the biggest thing.
  • 00:14:29 Started consulting and implementing email/courses for revenue.
  • 00:16:16 Matt Ragland's career journey.
  • 00:20:07 42 Agency — Build a Predictable Revenue Engine.
  • 00:20:53 Riverside FM - A Podcast Recording Tool
  • 00:22:13 Learning from experiences and making changes.
  • 00:29:52 Building trust through sharing ideas and expertise.
  • 00:36:20 Think intentionally, but don't overthink. Show up and do the work.
  • 00:39:49 7-step plan for scalable, passive income.
  • 00:43:08 A progression from coaching to self-guided courses.
  • 00:49:27 Promote courses for clients, make money quickly.
  • 00:58:52 Substack offers extra content for a monthly fee.
  • 00:59:34 Simple value proposition: courses, membership, monetization.


✨ Useful links

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode