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MINI SCROLL: Mikayla Nogueira lip kit reviews, NYC "scammer" influencer goes viral + iJustine song AI allegations

Nov 18, 2025
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ADVICE

Match Claims To Product Reality

  • When launching a product, align marketing claims with real-world performance to avoid backlash and returns.
  • If you leverage influencer trust, invest equally in product quality and transparent testing before release.
INSIGHT

Influencer Brands Get Higher Scrutiny

  • Mikayla Nogueira's new Ampit Lip Kits underdelivered on promised pigmentation and non-stick texture according to early buyers.
  • Influencer brands face higher scrutiny because creators start with disproportionate trust, resources, and built-in audiences.
INSIGHT

Small Missteps Can Trigger Deep Digs

  • Small breaches of influencer agreements (like not posting or low tipping) can quickly escalate into full reputational crises.
  • Social media users often deep-dive creators' histories once momentum around a scandal builds.
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