

What It Takes to Build a Revolutionary Hospitality Business | Brian Meyer E21
Mar 11, 2025
Brian Meyer, founder and CEO of Flow Home, a luxury floating home rental business, dives into the future of waterfront living. He discusses how he transformed a niche idea into a scalable brand, emphasizing innovative marketing and investment strategies. Brian also shares his insights on overcoming regulatory challenges and the critical role of partnerships in fostering growth. Learn about the unique design of flow homes and their market potential, as well as the vision for expanding into floating communities and resorts.
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Water As The Next Real Estate Class
- Brian Meyer believes the next major real estate asset class will be on the water and aims to build an ecosystem around waterfront living.
- He plans floating communities, hospitality, and commercial elements to create a new lifestyle centered on water.
Scale With Complementary Co-Founders
- Build a complementary founding team to cover gaps in capital, construction, and execution instead of going it alone.
- Value lowering equity for stronger partners who accelerate scaling and open bigger outcomes.
Win Banks With Proof And Persistence
- Target local banks and show strong evidence, team credibility, and early results when seeking financing for unconventional assets.
- Persist through multiple rejections until a bank that understands your model says yes.