How GoFundMe raises money and makes money

GoFundMe is one of the world’s biggest crowdfunding platforms. It focuses on charitable donations and has generated over $30bn in funds since it launched in 2010. It is based in San Diego, California and has more than 800 employees. But it has been led by a Brit, Tim Cadogan, since 2020.

Dougal Shaw speaks to Tim Cadogan in the latest episode of the Business Leader Podcast. Cadogan grew up and studied in the UK, before moving to California in order to pursue his dream career in tech. After two stints with big management consultancies, he worked at Yahoo! for five years, before co-founding his own adtech start-up, OpenX. He discusses the unique challenges of operating in the donations space, how AI can help digital fundraising and how his business makes money...

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