66. Planning Maternity Leave Like a CEO with Alyson Caffrey

Planning maternity leave as a business owner isn’t the same as planning one in a 9–5. There’s no HR department handing you a guidebook, and often the pressure feels heavier. How will you step away from clients, keep revenue consistent, and still allow yourself time to rest?

In this episode, Mariah is joined by Alyson Caffrey, founder of Master Maternity Leave, systems strategist, and mom of two, to talk about what it really looks like to create a supportive, flexible, and sustainable maternity leave as a mom in business. Alyson shares her own journey from burnout and guilt to building systems that not only gave her peace of mind but also transformed her business.

Whether you’re pregnant now, dreaming about another baby, or simply craving more balance between work and motherhood, this conversation will show you how maternity leave can become a springboard into a better, more sustainable version of your business.

In this episode, you’ll hear:

• Why maternity leave for business owners doesn’t have to be all or nothing
• The first step every mom should take when planning her leave (hint: it’s not financial)
• Alyson’s personal story of hitting rock bottom (and how it became the catalyst for building a stronger business)
• The surprising ways systems and community can create space for both rest and creativity
• How to plan maternity leave that actually leaves you with a better business when you return

Connect with Alyson:

• Website: mastermaternityleave.com
• Instagram: @mastermaternityleave
• Maternity Leave Budget Planner: mastermaternityleave.com/budget-planner

Ways to Connect Outside the Podcast

• Follow CEO & Founder on Instagram: @mariahstockman
• Follow Made for Mothers on Instagram:@madeformothers.co
• Join the Virtual Village: A community and monthly membership for business owning mamas! Special promo for our podcast listeners, get 20% off your first quarterly enrollment with code TWENTYOFF at https://www.madeformothersco.com/membership
• SHOP CEO MAMA MERCH designed just for business-owning mamas https://shopmadeformothers.com/