How to Sell Advice 60. How to salvage a case study after a client engagement—without all the data [Consulting]
Michelle worked with a client for 9 months, did a TON of work, provided a LOT of value, but the client didn't fulfill their end of the bargain by properly tracking leads.
Now she's wondering how to salvage a case study without having all the results-based data.
In this episode, I talk about how you can create a case study based on the work you did and some of the results you got (i.e. more traffic), but obviously it won't be as strong as a financial outcome-focused case study.
I also talk about:
- How to prevent this from happening again
- What to do when clients don't keep their end of the bargain
- How to handle the end of an engagement that doesn't feel like a home run for the client
- And more ideas related to situations like these
—k
P.S. Got questions or challenges you're facing in your freelance/agency/coaching/consulting business? Feel free to DM or reply to any of these posts. If you'd rather remain anonymous, just say the words and I'll keep my recorded response general/anonymous.