
Indie Hackers #088 – Sage Advice (and Reasons You Probably Won't Follow It) from Jason Cohen of WP Engine
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Mar 31, 2019 Interview with Jason Cohen about bootstrapping software companies, reaching $10k/month revenue, lies founders tell themselves, and why you may not follow advice. Emphasis on navigating founder challenges, building profitable self-funded business models, validating ideas, and breaking from conventional wisdom in entrepreneurship.
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Outcomes Aren't Clear Experiments
- It's hard to learn from single successes or failures because outcomes mix many uncontrolled factors.
- Treat each result as partial evidence and stay skeptical about simple cause-effect conclusions.
Filter Advice By Your Goals
- Clarify your goals and context before taking any external advice.
- If advice resonates personally, follow it because you'll execute it with more energy and focus.
Find Peers Just Ahead Of You
- Find peers two to four years ahead to learn relevant, recent operational lessons.
- Seek mentors who are interested because you're serious and have real traction, not just casual curiosity.

