Stewarding Major Donors During an Economic Crisis

The economic impact of the COVID-19 are still developing, but nonetheless the effects will be long lasting. What can we as fundraisers learn from previous economic crises about how to ensure our most loyal major donors still feel seen, cared for, and appreciated during tough times? That's what we sat down with our resident major gifts expert, Kristin Priest, to explore. You can find more COVID-19-centered fundraising resources at pursuant.com/covid-19.