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Make Lemonade

Is YouTube going to kill the audio podcast? A conversation with Justin Jackson of Transistor.fm

Jan 18, 2024
Justin Jackson, co-founder of Transistor.fm, discusses the role of video in podcasting and whether it will overshadow audio podcasts. They also talk about the growth of podcasting, the concept of friction in audio podcast consumption, and the future of podcasting. Additionally, they reflect on their journey of building a successful business and discuss the impact of their company on their lives and team members.
46:23

Episode guests

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Quick takeaways

  • Video can enhance the podcasting experience and attract a younger audience, but it is not necessary for everyone.
  • Hosting video podcasts can increase awareness about podcasting and make the medium more accessible to a broader audience.

Deep dives

Video for Podcasts in 2024

In this podcast episode, Justin Jackson discusses the importance of video for podcasts in 2024. He mentions that while it is not necessary for everyone, video can enhance the podcasting experience. He shares his personal journey of investing in a new video setup to increase the production quality of his podcasts.

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