

Powerful Time Management Tips for Business Owners with Ethan Bull
Have you ever wondered how movie sets with Meg Ryan connect to boardrooms at Rochester Regional Health?
Today, Ethan Bull, co-founder of ProAssisting, discusses his unique journey in the executive assistant world. From starting in hospitality, working on a movie set with Meg Ryan, to entering the advertising world. He highlights the role of an executive assistant and how it has evolved over the last 30 years due to technological advances and shares advice on what to look for in an EA. Finally, he touches upon digital nomads and remote teams becoming more commonplace today.
Tune into this episode for fascinating insights about modern-day executive assistance!
[00:00 - 07:09] Opening Segment
- Introducing Ethan to the show
- He moved to New York City to work on a film set and got introduced to the executive assistant world
[07:10 - 13:28] Executive Assistants Have Adapted Over the Last 30 Years
- The role of an assistant in the entertainment industry involves doing everything
- The introduction of the BlackBerry changed the nature of the job by allowing assistants to be available outside of working hours
- The advent of social media and virtual assistant support further broadened the scope of the job
[13:29 - 21:43] Leveraging Technology to Increase Productivity
- Technology has increased productivity by allowing access to resources outside of traditional work hours
- AI, machine learning, and a global workforce are changing the game
- There is a benefit to having a human assistant that you know, like, and trust who can leverage AI on behalf of their office
[21:44 - 29:49] Leveraging AI and Soft Skills to Build Effective Remote Teams Post-COVID
- AI has a long way to go to catch up with soft skills and interpersonal skills
- Start by assessing personal needs and match them with the proper support
- Focus on complex experience first, then interpersonal skills, warmth, rapport, etc
- Modern assistant should be open, warm and project hospitality
[29:50 - 33:16] Closing Segment
Quotes:
"It takes a unique person to be able to go and get coffee or schedule the dog walker and interact with the chairman of the board and everything in between." - Ethan Bull
"Matching your needs to the support will get you the best bang for your buck and hopefully set you up for a long-term success that is repeatable." - Ethan Bull
Connect with Ethan!
LinkedIn: https://www.linkedin.com/in/ethanbull/
Website: www.proassisting.com
Connect with me on LinkedIn!
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