IoT For All Podcast IoT Is Finally Delivering | The Things Industries' Wienke Giezeman | Internet of Things Podcast
10 snips
Jul 7, 2026 Wienke Giezeman, CEO and co-founder of The Things Industries, leads LoRaWAN infrastructure and The Things Stack. He talks about why IoT is finally delivering after years of hype. He covers technical maturity, where LoRaWAN truly excels, how projects scale beyond pilots, proving ROI, closing the loop into operations, and what was misunderstood about LoRaWAN.
AI Snips
Chapters
Transcript
Episode notes
IoT Has Moved From Hype To Real Deliveries
- IoT is finally delivering on promises made a decade ago as expectations normalise.
- Wienke observes the industry moved past inflated expectations and is now steadily fulfilling long-standing IoT use cases in the field.
Market Experiments Decided Connectivity Winners
- Different wireless technologies found their fit through market experiments rather than predictions.
- Wienke notes LoRaWAN excelled as local area networks while cellular LPWANs found niches in mobility and tracking.
Zero To 10K Is The Biggest IoT Leap
- The hardest step in IoT is scaling from zero to 10,000 devices; after that growth to millions is more manageable.
- Wienke argues the technical and operational leap to first tens of thousands is far larger than later scaling.