
The Beat
Revolutionizing Patient Engagement with RCS - Myron Wallace, Fractional Chief Product Officer at White Label Communications
Mar 20, 2025
11:04
About Myron Wallace:
Myron Wallace, the fractional Chief Product Officer at White Label Communications, is a visionary technology executive with 20+ years of entrepreneurial expertise. He excels at driving innovation and launching enterprise customer solutions within SaaS, telehealth, and UCaaS. Myron's focus lies in translating ambitious product goals into reality, accelerating time to market, and maximizing customer adoption. He transforms startups and hyper-growth companies by building seamless customer experiences and driving impactful product development. He excels at crafting innovative products to meet the unique needs of the business customer base.
Things You’ll Learn:
- White Label Communications simplifies telephony by breaking down features into APIs, enabling easier integration with SaaS solutions.
- RCS (Rich Communication Services) can significantly improve telehealth by delivering rich, interactive experiences directly within text messages. This eliminates friction for patients and provides a more seamless engagement.
- The traditional text experience is one-dimensional, while the RCS will provide a multidimensional experience. This will make it easier for patients to get pre-op, post-op, or other needed information.
- By using RCS for patient education and forms, patients no longer have to go through portals and systems.
- Many companies exaggerate their AI capabilities. Myron urges caution and emphasizes the importance of focusing on real solutions and tangible benefits.
Resources:
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