Topical Authority with Nathan Ellering, Head of Marketing at CoSchedule (#47)

In this episode of The SaaS SEO Show, we’ve interviewed Nathan Ellering, Head of Marketing at CoSchedule, and discussed topical authority and many more.

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Here’s what we’re covering:

• Where do most marketing campaigns fail?
• What are elements of successful marketing campaigns?
• Customer research.
• CoSchedule’s content strategy.
• Updating the Marketing Strategy topic cluster.

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Useful Links:

• CoSchedule’s website: https://coschedule.com
• Nathan on Linkedin: https://www.linkedin.com/in/nathanellering/

• Marketing Strategy Report: https://coschedule.com/marketing-statistics
• Marketing Strategy Topic Cluster: https://coschedule.com/marketing-strategy
• Marketing Ideas Topic Cluster: https://coschedule.com/marketing-ideas
• Website Copywriting Guide on CoSchedule's Blog: https://coschedule.com/blog/website-copywriting-template

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Stay Tuned:

► Website: https://minuttia.com/ 

► LinkedIn: https://bit.ly/2DHaJNr 

► YouTube: https://bit.ly/2BZJmhb

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This episode is brought to you by Minuttia and is sponsored by Ahrefs.

Visit ahrefs.com/awt and sign up for free!