SPaMCAST 92 - Reinertsen, Product Development Flow

Welcome to the Software Process and Measurement Cast 92! The interview in the SPaMCAST 92 features a discussion with Don Reinertsen .  We discussed his current book, THe Principles of Product Development Flow including the concepts of queues, lean and economic value just to name a few topics. This was an incredible interview. For three decades Don Reinertsen has focused on improving the management of product development. His best-selling books have been perpetual favorites for hardcore engineering professionals. They lie dog-eared and underlined on engineering bookshelves around the world. Thousands of people have his public seminars at Caltech, The Management Roundtable, and overseas. Don constantly pushes the state of management thinking and delivers a rare combination of rigor, practicality, and clarity. His latest awarding winning book, The Principles of Product Development Flow: Second Generation Lean Product Development, has been praised as, “… quite simply the most advanced product development book you can buy.” Website:  e-mail:   Citrix GoToAssist Express is sponsoring SPaMCAST Solve technical issues faster with GoToAssist Express. On July 21st Mastering Software Project Management: Best Practices, Tools and Techniques co-authored by Murali Chematuri and myself was published by J. Ross Publishing.  Murali and I wrote this book from the standpoint of a project manager working in a software development organization.  We think this makes Mastering a unique guide that explains software project management in its entirety, including project acquisition and execution with backward linkages to concepts that play a facilitation role in successful project management. If you a project manager or know project managers buy yourself a copy and a second to lend co-workers! Contact information for the Software Process and Measurement Cast Email:  Voicemail:  +1-206-888-6111 Website: Twitter: Facebook:  Conferences and Speaking Engagements in 2010 (To Date)   ISMA Cinco in São Paulo September 13-15.  I will be one of the featured speakers.  THe title of the presentation is Function Points:  Past, Present and Future.  The website to get more information is   I hope to see you there! Next! The next Software Process and Measurement Cast will feature the continuation the essay on process improvement and project management codes of ethics.