

Dobson's Subjective Reversal revealed
May 16, 2025
Harlan Kilstein, an NLP expert and copywriting master, joins Doug O’Brien to dive into the intriguing hypnotic tool known as The Subjective Reversal. They explore how this technique helps shift limiting beliefs by altering internal anchors. Harlan shares real-world examples of its application in coaching, emphasizing its role in high-impact persuasion and personal transformation. Listeners will discover the importance of nonverbal communication and how humor can change negative thought patterns. This discussion is a goldmine for coaches and language enthusiasts alike!
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Dobson's Subjective Reversal Example
- Dave Dobson used a technique where he reversed a negative trigger to cause a positive feeling instead of the negative one.
- For example, the trigger of a husband snoring was transformed to cause feelings of calm and relaxation instead of upset.
First Subjective Reversal Confusion
- The first time Dave did the subjective reversal live it baffled everyone including his assistants.
- It was not clear what he was doing until much later with further analysis and study.
Subjective Reversal Psychology
- Subjective reversal changes the client's subjective response to a stimulus to the opposite feeling.
- It rewires the trigger so a previously negative association now triggers a positive experience.