

Big Oil Is Ramping Up PR Spend and Oil Production
Aug 15, 2019
The podcast delves into how the fossil fuel industry has increased oil production and greenwashing efforts post-Paris Agreement. It questions why mainstream media is aiding Big Oil with their ads. Insights on PR strategies, campaigns, and expenditures by oil companies are discussed, including sponsored content blur with editorial material. The episode also touches on the evolution of oil companies' media influence and their role in shaping narratives on climate change.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
Strategic PR Campaigns in the Fossil Fuel Industry
02:46 • 3min
Unveiling Edelman's Pipeline Strategy and Oil Industry's PR Expenditures
05:30 • 6min
Exploration of PR Spend and Sponsored Content by Big Oil Companies
11:07 • 3min
The Evolution of Oil Companies' Media Influence
14:01 • 2min