A multi-million dollar business in 12 months through retail expansion, guerilla marketing & a great tasting product; Three Wishes Founder Margaret Wishingrad shares the blueprint

Today I’m joined by Margaret Wishingrad, Founder of Three Wishes Cereal. 

In the 12 months since launching, Margaret and her husband slash business partner Ian have built a multi-million dollar business through thoughtful retail expansion, unique guerrilla marketing moments and a tasty better-for-you product that people want to keep buying. We’re going through the blueprint to launch and why it’s important to keep your customers' behaviour front of mind. 

Three Wishes is healthy cereal that tastes like childhood indulgence, led by the cereal aisle’s first female founder, Margaret Wishingrad. While other cereals on the shelf force customers to choose between flavor and nutrition, there’s no compromise with Three Wishes. It’s high protein, low sugar, gluten and grain-free and made from ingredients like chickpeas, pea protein, and tapioca. 

By the way! We’re just a few weeks away from opening our private network up to Founding Members. If you’re a woman in ecommerce and you’re looking to build your network, get access to women on the show for mentorship and experts to help you build your brand - join the waitlist. We have a limited number of Found Member spots available and you can pop your name on the list at femalestartupclub.com/waitlist.

LINKS WE MENTION

Three Wishes Cereal's Instagram

Margaret's Instagram

Female Startup Club's Instagram

Doone's Instagram

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Female Startup Club's YouTube

Female Startup Club’s Private Facebook Group

Say hello to Doone: hello@femalestartupclub.com

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