

How to Scale a Landscaping Business from $1M to $20M — With a Mindset Shift Toward $1B
Aug 12, 2025
Justin White, CEO of K&D Landscaping, shares his ambitious vision to scale his family-run business to a staggering $1 billion by 2035. He discusses the importance of leadership investment, fostering a strong company culture, and creating wealth opportunities for employees. Justin emphasizes the need for strategic hiring and a mindset shift towards long-term growth. Additionally, he highlights the role of setting audacious goals to inspire both personal and professional advancement. Tune in for valuable insights on navigating the landscaping industry's future!
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Robots Will Handle Repetitive Tasks
- Robotics and automation will scale for utilitarian hardscaping but craftsmen will keep complex, design-forward work.
- Price point and autonomy improvements will determine widespread adoption within five to ten years.
Pick A Lane Or Build Divisions
- If you can lead both commercial and residential, create separate operating companies with their own brands and leadership.
- Build distinct identities for maintenance, construction, and residential design to win specific markets.
From Family Laborer To CEO
- Justin grew up in his parents' landscaping business and joined full-time as a laborer in 2007.
- The 2008 crash nearly wiped them out, then they rebuilt to about $1.8M by 2013.