The So What from BCG

Europe’s Make-or-Break Moment

Jul 2, 2025
Sylvain Duranton, the global leader of BCG X, brings insights on Europe's critical economic landscape. He discusses the collaboration necessary for streamlining regulations and boosting innovation in the region. The conversation dives into the challenges faced by the tech sector and the importance of establishing a unified digital market. Sylvain emphasizes the urgency for reforms to enhance Europe’s competitiveness against global giants and the need to attract talent in tech fields, all while fostering a spirit of optimism among business leaders.
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INSIGHT

Europe's Market Strength and Burden

  • Europe has a large, high-standard living market but suffers from complexity and slow decision-making.
  • There is a growing consensus that simplifying regulation is essential to restore competitiveness.
INSIGHT

Geopolitical Shock Sparks Optimism

  • Business leader optimism about Europe's future doubled after the U.S. tariff changes on April 2nd.
  • The geopolitical shock incited a rallying call for Europe to act and change decisively now.
ADVICE

Foster a Pan-European Mindset

  • Business leaders must adopt a pan-European mindset beyond narrow corporate interests.
  • Closer collaboration between companies, governments, and the EU is essential for effective change.
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