The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

911: AI Changed the Rules: The Secret to Launching an Online Course That Sells in 2025

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Sep 8, 2025

Join Amy Porterfield, an online marketing expert known for helping individuals turn their expertise into lucrative courses. In this engaging discussion, she dives into how AI is revolutionizing course creation, making it more efficient while emphasizing that personal stories and unique voices remain indispensable. Amy also shares insights on overcoming marketing hurdles and the importance of community for aspiring creators. Plus, she introduces her transformative bootcamp designed to help launch successful online courses with confidence!

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INSIGHT

Courses Evolve, Not Disappear

Online courses remain relevant but are evolving in the age of AI.
AI speeds creation and efficiency but doesn't replace human perspective and story.

ADVICE

Follow A Proven Plan

Follow a proven course-creation plan to save time and avoid overwhelm.
Use AI as an assistant to research and outline, not as the sole creator.

ADVICE

Add A Course-Specific AI Bot

Build a custom AI bot fed only with your course content to answer student questions.
Use it to increase completion rates and provide consistent, on-brand support.

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AI is everywhere: writing emails, building sales pages, and even outlining courses. So does that mean your expertise isn’t needed anymore? Absolutely not!

In this conversation with Amy Porterfield, we’re breaking down how AI is actually helping course creators succeed, and how your human story, experience, and voice are still the most powerful tools in your business.

If you’re new to Amy, she’s the queen of helping everyday people turn their knowledge into profitable online courses. She’s all about freedom, fulfillment, and showing you how to build a business that actually fits your life!

And right now, she’s hosting a private live experience called Course Confident: a bootcamp designed to help you get crystal clear on what you could teach, who it’s for, how to price it, and how to actually show up and sell it with confidence. Grab your seat at jennakutcher.com/bootcamp!

Now, if you’ve been wondering, “Is it still worth it to create a course?” this episode is your answer. Click play and be sure to sign up for the bootcamp at http://jennakutcher.com/bootcamp!

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Goal Digger Show Notes: https://jennakutcherblog.com/ai-online-course-launch-2025

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