Welcome to another episode of Ready For Launch. I’m your host Ian Black. Every episode, I talk to founders of early-stage companies about how they launched their business into the world.
This week I’m talking with Matt Bahr, CEO at Fairing.
Among many things, we discuss:
- The importance of the voice of the customer as a data source
- How brands use surveys to improve their products
- Finding product market fit through failure
- The shift in mindset required to go from running a bootstrapped company to a venture backed company.
- Choosing a cofounder
- Renaming the brand
- Why you should dogfood your own products
So sit back and enjoy the show
Links:
Company Site
https://fairing.co/
Matt LinkedIn
https://www.linkedin.com/in/matthewbahr/
Matt Twitter
https://twitter.com/mattrbahr
Blog Post on databases
https://fairing.co/blog/postgres-database-shopify-data-developer-not-required
Ready For Launch: How To Build A Startup