Are you ready to take your local marketing strategy to the next level? In this episode of the Local Marketing Lab, restaurant executive coach and author Monte Silva shares his powerful “create connect collaborate” approach to business growth. With over 25 years of hospitality experience, Monte unveils marketing tactics that have helped countless businesses thrive in the new economy.

Here are some topics discussed in the episode around “create connect collaborate”:

• Effective guerrilla marketing techniques for local businesses
• Importance of community engagement in marketing
• Balancing virtual and in-person marketing strategies
• Leverage personal branding to boost business success
• Product quality before heavy marketing investment

Resources

• Connect with Monte Silva on LinkedIn.
• Learn more about Monte Silva’s coaching services.
• Check out Monte’s book “Shift Happens: 7 Proven Strategies to Help Your Restaurant Crush the New Economy“.
• Listen to an episode of the Restaurant Success Club podcast.

Other shout-outs

• Shawn Walchef: Follow for great examples on how to tell your brand’s story.
• Christian Fischer: Helped Monte publish his book. Follow Christian to learn more about how he helps people write their own book!
• Maverick Theory: Consulting talent agency for restaurants.
• Josh Ashton: Canada’s Restaurant Guy, helped Monte launch his podcast.