We Reviewed 120,000 Listings — Here’s What Real Estate Agents Need to Know | Rethink Real Estate S4E57
Aug 1, 2025
July's real estate market shows a pivotal shift in agent and seller attitudes. Insights from analyzing over 120,000 listings reveal evolving dynamics and the new importance of clarity. From Florida to Menlo Park, case studies illustrate the tough realities and successes in today's market. A focus on 'help' rather than hype is emerging as agents adapt to stalled listings and frustrated clients. Learn about innovative auction strategies and how understanding seller expectations can pave the way for better results.
12:46
forum Ask episode
web_stories AI Snips
view_agenda Chapters
auto_awesome Transcript
info_circle Episode notes
insights INSIGHT
Market Sentiment Shift In July
Ben Brady noticed a clear market sentiment shift in July toward acceptance rather than combativeness.
Agents and sellers started asking for realistic help instead of defending past expectations.
volunteer_activism ADVICE
Use 'Help Over Hype' Messaging
Do adopt 'Help Over Hype' as a client-facing theme to invite collaboration and lower ego barriers.
Remind clients you are their resource to explain market value and simplify decisions.
question_answer ANECDOTE
Bonita Springs Longtime Listing Sold
In Bonita Springs a home listed 18 months and reduced repeatedly finally sold at auction from $900k to $1.075m.
The auction delivered a result despite two years' worth of inventory pressure at that price point.
Get the Snipd Podcast app to discover more snips from this episode
In this special solo episode of Rethink Real Estate, Ben Brady unpacks the seismic shifts he’s seen across North America’s real estate landscape in July. After reviewing over 120,000 listings last quarter, Ben reflects on a key turning point: a major sentiment shift among agents and sellers, signaling a broader acceptance of the market for what it is—not what people wish it was.From Florida to Boulder to Menlo Park, Ben shares hard-hitting case studies that highlight both the wins and the honest reality of today’s seller expectations. He breaks down how agents are getting clarity (not just contracts), why “help” is Harcourts Auctions’ new rally cry, and the surprising trend of listings coming off the market entirely—because the process delivered the truth sellers needed.Whether you’re seeing stalled listings, frustrated clients, or just trying to understand how to build trust and results in this market, Ben’s breakdown will leave you with insight, inspiration, and a no-BS roadmap for what’s working—and what isn’t—right now.⏱️ Timestamps & Key Topics:[00:00:00] – Why July Felt Like a Major Sentiment Shift[00:01:16] – Analyzing 120,000 Listings & Response Rates[00:03:05] – The New Agent-Seller Relationship Dynamic[00:05:06] – Our New Company Theme: Help Over Hype[00:06:08] – Florida, Menlo Park, Boulder: Case Study Results[00:09:04] – What We Learn from the Auctions That Didn’t Sell[00:11:53] – The 4th Phase of Auction: Clarity for Sellers🔗 Related Resources:For more info on Harcourts Auctions, our non-distressed auction platform, visit: https://www.harcourtsauctions.comConnect with Ben Brady and the Harcourts Auctions team:Facebook: www.facebook.com/BenbradyharcourtsLinkedIn: www.linkedin.com/in/ben-brady-0b223517Instagram: www.instagram.com/harcourtsauctionsFacebook: www.facebook.com/HarcourtsAuctions🎧 Like, follow, and subscribe to help us keep the podcast growing. If this episode helped reframe your thinking, share it with a colleague who needs a data-first mindset.#RethinkRealEstate #BenBrady #AuctionRealEstate #MarketUpdate
Rethink Real Estate