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Product Talk

EP 393 - Leaders in Innovation: Ford Director of Digital Experience Platforms on Pioneering Innovation in the Automative Industry

Apr 1, 2024
43:42

How can product leaders pioneer innovation in the automotive industry? In this episode of Capgemini's Leaders in Innovation series hosted by Capgemini Americas Portfolio Lead Lisa Mitnick, Ford Director of Digital Experience Platforms Zafar Razzacki discusses his career journey from biotech and medical devices to Google and now Ford. He provides an overview of Ford's focus on digital experiences, electric vehicles, connectivity, and new business models. He also speaks on how Ford is working with partners in the ecosystem to create seamless experiences and considers the challenges of organizational change as the automotive industry transforms.

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