An interesting chat about sales and why companies in MedTech need it to get all their devices successful in the market.
Timestamp: 00:00 Intro 01:14 Why Sales 03:04 Sales Training at university and Fred’s Background 06:55 What is the definition of sales 09:03 Myths around sales 11:00 Partnering Skills 17:00 Ethical Selling 20:00 Closing Sales in MedTech 24:00 Evolution of Sales 31:00 Product or problem
