Facebook has had a bumpy couple of years. It makes money in torrents, but the way it's handled the manipulations of its platform has led critics to charge it was being irresponsible and craven. In recent months it's finally begun to signal it understands that criticism and to make specific and potentially meaningful changes. But competitors, especially Rupert Murdoch and his News Corp CEO Robert Thomson, have no intention of letting this crisis go to waste.
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