The Product Podcast

The Future of Growth by Tray.io CEO

Sep 14, 2020
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ANECDOTE

Tray.io's Origin Story

  • Tray.io started in 2012 with the goal of enabling less technical people to use APIs.
  • It took four years to build the product, and the company has gained recognition in the last three to four years.
ANECDOTE

Early Product Experimentation

  • Rich Waldron and his co-founder tinkered with product ideas after university.
  • They experimented with iPhone apps and learned about user behavior and product appeal.
INSIGHT

The Unsung Hustle Before Success

  • Success stories often overlook years of unnoticed hard work before a company gains recognition.
  • Tray.io experienced slow growth for years before rapid customer adoption.
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