The Startup Ideas Podcast

Making $$$ with Mobile Apps ($100K MRR Formula)

135 snips
Sep 22, 2025
Discover the secrets to creating a mobile app that generates $100K in monthly recurring revenue. Learn how to identify daily habits to serve and validate market demand before development. The discussion includes optimal onboarding experiences, effective pricing strategies, and retention tactics to keep users engaged. Explore a mix of marketing channels for growth and get inspired by innovative app ideas like a dog allergy scanner and a plant-watering coach. Tap into the potential of consumer AI to shape user behaviors and achieve success!
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ADVICE

Pick A Narrow Daily Habit

  • Pick a daily habit with high frequency and a narrow wedge use case to build around.
  • Include AI where it adds clear consumer value and prototype rapidly to test the idea.
ADVICE

One Channel, Three Formats

  • Focus distribution tests on one channel and publish three content formats per week to find what resonates.
  • On early traction, onboard 100 true users, then start monetizing and add retention and referral loops.
ADVICE

Validate Paid Demand First

  • Validate demand before building by checking search and paid signals; target high-frequency daily use cases, not weekly or monthly ones.
  • Avoid ideas where people talk but won’t pay; look for evidence of willingness to pay.
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