Building Endurance in Business and Life - Katrina Purcell with Greg McDonough

Structure fuels freedom. The discipline learned in endurance sports mirrors what’s required in business; building systems allows you to eventually step away.

Start operational planning when you can’t take a week off. That’s your cue that your business depends too much on you and needs process support.

Ruthless prioritization drives growth. 10x growth requires cutting more than adding; create a “not doing” list before a to-do list.

Find your coach. Just like in Ironman training, every founder needs a guide, someone who can see what you can’t and keep you accountable.

Celebrate progress, not just performance. High-performing teams thrive when leaders intentionally pause to recognize small wins.

Failure breeds connection. Sharing setbacks builds authenticity, resilience, and stronger communities than sharing only successes.

Journal the journey. Reflecting on your daily wins, losses, and learnings creates perspective and a roadmap for future challenges.

Building Endurance in Business and Life - Katrina Purcell with Greg McDonough - Episode # 135